Tag Heuer is synonymous with watches, but it doesn’t want to be left out of the luxury cell phone segment as well. After all, the Vertu features extremely insane prices, and yet there is enough market for it to sustain sales at swanky boutiques across the world, so why can Tag Heuer do the same? You won’t find diamond-studded handsets here, but it does look solid and luxurious enough to warrant a four-digit price tag. Co-developed with Modelabs, the Meridiist comes in an all-metal casing, complete with a sapphire crystal screen, a 2-megapixel camera, multimedia playback capability, a 1.9″ QVGA display, Bluetooth connectivity and a battery life that supports up to 7 hours of talk time. Pricing ranges from €3,400 to €3,900, depending on the customizations you decide to throw in. Anyone lusting after the Meridiist this second quarter?

Source: Luxury Launches

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